From developing the right strategy to creating a compelling message, our team has the experience to take your next campaign across all available platforms.
TN Media will deliver your newsletters, promotions, or other marketing communication directly to the inbox of new prospects and previous customers on behalf of your business. We’ll recommend the best opt-in email lists, from hundreds of profile selects, that target your ideal prospects and guide you on what creative approach works best. We provide your business with a well-thought-out campaign that is affordable, effective and monitored.
According to the research, the proliferation of mobile and online channels is not diminishing email effectiveness, it has actually elevated the importance of email as a means to integrate and create an “omnichannel customer experience.” Source: Epsilon and Email Experience Council, “Q1 2012 Email Trends and Benchmarks
Email Marketing Benefits:
- Builds relationships with customers
- Increases sales conversions
- Fosters repeat business
- Encourages customer loyalty
- Gain valuable feedback
- Increase ROI and an exact ROI can be calculated
- Cheaper and faster versus traditional mail
- Creates a targeted marketing strategy
- Allows for permission-based and subscriber driven campaigns
Email marketing is directly marketing a commercial message to a group of people using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust or brand awareness.
Email marketing still yields some of the highest returns in digital marketing and TN Media has the resources to execute affordable, effective and integrated email campaigns
Be where your customers are—the inbox. 42% of consumers favor receiving promotional emails from companies. Your customers check their email several times a day. And with email marketing, you’re there. If you’re not soliciting your customers via email, your competitors are. Email marketing encourages customer loyalty, builds relationships between a business and its customers and fosters repeat business. That means more people through your door, more calls, and more revenue.
With TN Media’s implementation of best practices, your business’ email campaigns will not only perform favorably, but we’ll provide you with tracking reports demonstrating their effectiveness along the way.